Press Room  

Oklahoma City University: News

Search Press Releases

National Professor of the Year to Present at Oklahoma City University
OKLAHOMA CITY — A Council for Advancement and Support of Education (CASE) Professor of the Year will make a presentation at Oklahoma City University at 3 p.m. April 16. Michael Wesch, cultural anthropology professor at Kansas State University, will give a presentation titled “YouTube and You: Examples of Mediated Culture from New Guinea, New Media, and the New Education” in the Petree Recital Hall of the Wanda L. Bass Music Center. The presentation is free to the public. Wesch won the 2009 CASE award in the doctoral and research institutions category. He is known for his technological savvy in helping students learn, according to OCU’s Center for Excellence in Teaching and Learning Director Chris Garrett. Wesch is known for his scholarship on the impact of new media on society and for his use of technology in helping students learn, according to OCU’s Center for Excellence in Teaching and Learning Director Chris Garrett. “Wesch knows how to engage today’s new Millennial students and he’s using technology to do it. Not only does he know about the influence of new media on society and education, but Wesch also models effective uses of technology in teaching and learning activities,” Garrett said. Wesch created a video called "Web 2.0… The Machine is Us/ing Us" to introduce his Digital Ethnography Working Group. The group is made up of undergraduate students who research uses of digital technology. Since the video was released on YouTube in 2007, it has been viewed more than 10 million times and has been translated into more than 10 languages to become one of the most popular videos in the blogosphere. See the video at the link: In his presentation summary, Wesch stated: “It took tens of thousands of years for writing to emerge after humans spoke their first words. It took thousands more before the printing press and a few hundred again before the telegraph. Today a new medium of communication emerges every time somebody creates a new Web application. A Flickr here, a Twitter there and a new way of relating to others emerges. New types of conversation, argumentation and collaboration are realized. Using examples from anthropological fieldwork in Papua New Guinea, YouTube, university classrooms and ‘the future,’ this presentation will demonstrate the profound yet often unnoticed ways in which media ‘mediate’ our culture.” Wesch also won Wired magazine’s Rave Award in 2007. For more information about the presentation call the CETL office at (405) 208-5580 or send an e-mail to See Also: OCU Promotes Cultural Sensitivity with Conference