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Dr. Beth Adele

Dr. Beth Adele

Dr. Beth Adele,
Director and Assistant Professor of Mass Communications
Mass Comm

Biography

Beth Adele joined Oklahoma City University (OCU) as our Director of the Mass Communications Department in the fall of 2019. She most recently served as the Director of Marketing at Lyric Theatre of Oklahoma where she managed paid, unpaid, digital, and sales communications. She has taught a myriad of collegiate marketing and communications courses including advertising, consumer behavior, social media, media relations, strategic communications planning, intro to mass communications, and marketing research. Within her research and independent study courses, she takes pride in her students successfully completing projects on behalf of local organizations allowing her to bring the current regional marketing practices to the classroom.

Prior to her roles at OCU and Lyric Theatre, Adele was the Acting Chairperson and Assistant to the Dean at Cameron University’s School of Business in Lawton, OK. Before her positions in Lawton, she served as the Director of Career Services and Instructor of Marketing at the University of Central Oklahoma (UCO) in Edmond, OK, where she focused on cultivating relationships with local, state, and national civic and corporate organizations for internship, service learning, and employment opportunities. She was also instrumental in the creation of the Veteran Higher Education Resources Office (VetHERO) at UCO.

Adele earned her Ph.D. in Human Resources Development - Organizational Change at The University of Texas at Tyler and is an alumna of UCO with her Bachelor of Music and Master of Business Administration degrees. She completed the Nonprofit Management Certification from the Oklahoma Center for Nonprofits. Additionally, she continues to use her degree in music and performs with local professional performing arts organizations.